SEO writing is the process of writing content that search engines can easily understand and rank on the first page of the results. To do that, you need to follow some basic steps and use HTML tags to format your article properly. In this guide, you will learn what is SEO writing, why is it important, what are the main elements of SEO writing, and how to write an SEO article in 10 easy steps.

The first step before writing new content is to decide which keywords to target. This process is known as keyword research and it’s very important for a simple reason. You need to write content around topics that people search for and keyword research will tell you that.

When you do your keyword research, the outcome will be a set of SEO keywords both head (or focus keywords) and long tail keywords that people type in search engines.

The easiest way to do this is to:

• Go to Google and search for your chosen topic (general).
• Visit the top 5 pages and analyze the type of content they provide.
• Take each URL and using SEMRUSH or other tools (ahrefs, ubersuggest, etc) find out for which keywords those pages are ranking and the traffic they get.
• Then depending on – your goals and the type of content you want to create, choose one head keyword and a couple of long tail keywords to use in your article.

For example, if you want to write an article about games you may have missed in 2021, you can do a Google search for “best games 2021” and see what kind of content the top results provide. Then, you can use a tool like SEMRUSH to find out which keywords they rank for and how much traffic they get.

Here is a screenshot of the results from SEMRUSH for one of the URLs:

As you can see, this page ranks for several keywords related to games in 2021, such as “best games 2021”, “best pc games 2021”, “best ps5 games 2021”, etc. You can also see the monthly search volume and the keyword difficulty for each keyword.

Based on this information, you can choose one head keyword and a few long tail keywords to use in your article. For example, you can choose “games you may have missed in 2021” as your head keyword and “best indie games 2021”, “best horror games 2021”, and “best co-op games 2021” as your long tail keywords.

Once you have your keywords, you need to use them in your title, URL, and content. This will help search engines understand what your article is about and match it with relevant queries.

The next step is to write a catchy and informative title that includes your main keyword. Your title is the first thing that users and search engines see when they encounter your article, so it needs to be clear, relevant, and engaging.

Here are some tips on how to write a good title:

• Use your main keyword as close to the beginning of the title as possible.
• Keep it short and simple (no more than 60 characters).
• Use numbers, brackets, or modifiers (such as best, guide, how to, etc.) to make it more appealing.
• Avoid using stop words (such as a, an, the, etc.) or filler words (such as very, really, etc.) that don’t add any value.
• Avoid using clickbait or misleading titles that don’t match the content of your article.

For example, a good title for your article could be: Games You May Have Missed in 2021: The Ultimate List.

To format your title properly, you need to use two HTML tags: the